Leveraging Data Analytics and AI for Strategic Decision

The modern business environment requires fast, evidence-based and effective decisions. Businesses today have a large volume of data, but the real challenge is to properly utilize it to improve performance, productivity and competitiveness.
The program “Artificial Intelligence: Transforming Simple Data into Strategic Decision Tools Using AI” aims to help business executives understand how they can transform simple data into useful decision-making tools, practically utilizing the capabilities of Artificial Intelligence, Data Analytics and modern technological tools.
Through the program, participants will have the opportunity to understand how they can make data-based decisions, apply AI and analytics in practice, connect analyses with KPIs and achieve measurable business impact.
The program combines strategic approach and practical application, helping businesses to leverage their data more effectively and strengthen their position in a constantly changing business environment

Topics to be analyzed:

Strategic data utilization
The role of data in modern business strategy and its importance in making informed decisions.

Data Analytics & Business Intelligence
Practical utilization of data analysis tools, dashboards and business indicators for better monitoring and evaluation of performance.

Machine Learning and Predictive Analytics
Basic concepts and applications of forecasting to support business decisions in areas such as sales, operations, finance and marketing.

Artificial Intelligence & Generative AI
Practical applications of Artificial Intelligence to automate processes, increase productivity and support decisions.

Data-driven decision-making
Methodologies for transforming data into strategic decisions and presenting findings in a simple and understandable way.

KPIs and measurable business impact
Linking analytics to performance indicators, evaluating results and designing interventions with real business value.

Skills and Knowledge that participants will gain

After completing the seminar, participants will have developed:

Strategic Skills

• Connecting data to business strategy.

• Making decisions based on documented analyses.

• Developing data-driven approaches to solving business problems.

• Designing interventions that enhance efficiency and competitiveness.

Practical Knowledge

• Understanding the basic principles of Data Analytics, Machine Learning and AI.

• Utilizing dashboards and BI tools to monitor performance.

• Applying data analysis techniques to business data.

• Using KPIs to evaluate results and business impact.

Technological Readiness

• Understanding the capabilities and limitations of Generative AI.

• Selecting appropriate Data Analytics and AI tools based on the needs of the business.

• Leveraging artificial intelligence to automate processes and enhance productivity.

Leadership Skills

• Cultivating a data-driven culture in the organization.

• Strengthening collaboration between administrative and technical executives.

• Supporting innovation and continuous improvement.

• Adopting responsible and ethical use of artificial intelligence technologies.