The purpose of the seminar is to train participants in effective customer service via telephone, with the ultimate goal of building trust between the customer and the telephone operator, and simultaneously increasing the organization’s sales. The final objective is to establish uniformity in processes among the call center staff.

Upon completing the seminar, participants will be able to train their staff if they are in a managerial position or receive training themselves if they are part of the telephone department. They will learn to use appropriate expressions, methods, styles, and strategies to boost their sales.